Adobe Illustrator-The Logo Process

For today, I thought it would have been good to go ahead and show you how to make a logo. For a lot of newbies and young people, this is a very difficult process to learn. Gradually with time and practice, it does get easier and hopefully after showing you how to make one, then you can go out there and start making your own without pulling your hair out or tossing the computer out the window. Now what we are going to make today is a simple, modern, and clean looking logo.

What you will need to get

• Adobe Illustrator
• Baron font

Step 1

Open up Adobe Illustrator and make a new document. For this tutorial, I just used the custom defaults and switched the orientation to landscape.

Step 2

Click on the type tool located in red.

Step 3

Type the words shown above. (If you didn't already, now would be a good time to download and install the Baron Neue font.)

Step 4

Change the font from the default by going to the font tab which looks like an upside down triangle and then scroll down and select Baron Neue. 

Step 5

Click and highlight the word and then open up your character panel by pushing (ctrl+T) or command+T for mac users. Next, go to your kerning options(the spacing between two letters or characters) shown in red and change it to Optical.

Step 6

Click and highlight the word "Your", and go back to your character panel and change the font style to "Extra Bold 70". 

Step 7

Click and highlight the word "Logo", and go back to your character panel and set the tracking(the spacing between selected letters and characters) to 50.

Step 8

Click and highlight the word "Your" and then go to your swatches panel shown above and choose a color that you want your word to be. For this tutorial, I used the orange which was the last one in the top row.

Step 9

Congratulations! You have just made a logo! Now go file and then save it somewhere where you will remember. 

Soon enough you will be able to use it for business cards, letterheads, envelopes, websites, anything that you want! Just imagine, a simple logo like this can really bring the most out of a design, period.

mmm...leftovers

I wanted to show you guys a personal project that I am working on now. My inspiration for this character came from cartoons that I used to watch. Actually I had planned to turn this character into an animated cartoon but after doing a few seconds worth of animating, I had to put that project on hold and focus on graphic design. So now I decided to go back and actually use leftover parts for a new project. Right below are actual images taken from my website at www.rlee2.com. Sometimes you just gotta love leftovers.




This is a picture that I use now for my homepage. It's the same character but just in different actions and positions.




This the contact page image. Now I know flip phones are old and a thing of the past, but I still love my old one so don't judge me people! Even though it might be scratched up, dingy, and small, I would use it now if my Galaxy phone did not work.



I love this one. This is the image I'm using for my service page. There's nothing like surfing on a wrench to get you through the day.



These are home page images too but I think I may use them as banners eventually.



I wanted to show and tell you all that you shouldn't get rid of an idea just because it isn't working the way you had planned it to. Take the leftovers and make something else out of it! Plain and simple.

Adobe Illustrator-The move tool

Ah yes the move tool! Although I'm not an expert on Adobe by no means, I felt like it would be good to share what I have experienced using their programs. Now although there are many tools in the Adobe programs as well as other design programs, this my friends, in my opinion, is the most powerful tool in the design field. Without it, you can't go anywhere. Sure you can come up with all the ideas that you want, but without being able to move ,your ideas will never be able to be put into action. 

For those of you who still don't know what it is, it basically allows the person to move part of a design from one area to another. You can move to the left, the right, upwards, downwards, diagonal, basically wherever you want to go. Not only that but there is a keyboard combination that will allow me to do another feature. Now lets say for instance that I wanted to move the area I chose from the left to the right and wanted to make sure  I moved it in a straight path. If I hold shift+click and then move that selected area from the left to the right, then it will keep my path straight.


3 things I like about the move tool

• Easy to use
• Versatile
• It moves stuff

This tool has been around for years and I still love it haha! It's so awesome that I had to find a video dedicated to it to help you see how epic it really is. Sometimes the best things in life, as far as careers go, are simple and this is a prime example of simple.